Workwomb

BRAND DESIGN

WEBSITE DESIGN

WEBSITE DEVELOPMENT

MONTHLY DESIGN RETAINER

In Abbi’s words, Workwomb is “a space for us to gather in compassionate community and not only listen to the whispers in each of us, but give birth to them. When we do, not only are we daring to trust that we are enough, but walking in the certainty that who we are is exactly who we need to be to change the world.”

We came in to rebrand Workwomb from being a personal brand led by it’s founder to it’s current form so it could highlight it’s new elevated offerings geared towards creative mompreneurs.

Visit their live site and explore their wonderful services here.

The perfect mix between playfulness and motherhood

In order to speak to her target market of mompreneurs, we set out to design an identity that was as playful as Abbi’s personality while still being very aspirational yet relatable. Through the use of shadowy and sky imagery with playful wording and designs, her online presence feels like a safe place to build a business based on balance and flying your own personal freak flag.